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Marlei Pozzebon

Professor,  Department of International Business


Marlei Pozzebon

Contact information

HEC Montréal
3000, chemin de la Côte-Sainte-Catherine
Montréal (Québec)
Canada H3T 2A7

Email : marlei.pozzebon@hec.ca
Phone : 514 340-6754
Secretary: 514 340-6188
Fax : 514 340-6987
Office : 3.276

Personal page

Other title(s)

  • Member of CRISES - Interuniversitaire Centre de recherche sur les innovations sociales
  • Co-founder and member of IDEOS – Social Enterprise Management Center
  • Member of MOSAIC – Innovation and Creativity Center

Education

  • Master (Management), Rio Grande do Sul Federal University
  • Ph.D. (Management), McGill University

Expertise

  • Social innovation, social change, social technologies, community-based projects
  • New forms of local development, post-development
  • Practice-based theories (structurationists, constructivists, critical)
  • Qualitative research methods, engaged or participatory research

This publication selection covers the last five years.


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Journal articles (22)


COELHO, Taiane Ritta, POZZEBON, Marlei, CUNHA, Maria Alexandra; « Citizens influencing public policy-making: Resourcing as source of relational power in e-participation platforms », Information Systems Journal, vol. 32, no 2, 2022, p. 344-376.

SALDANHA, Fabio Prado, AGUILAR DELGADO, Natalia, POZZEBON, Marlei; « Social innovation in the cultural market: The Case of Productions Jeun’Est and Prodigium », Revista Brasileira de Casos de Ensino em Gestão, vol. 11, no 1, 2021, p. 1-11.

SALDANHA, Fabio Prado, AGUILAR DELGADO, Natalia, POZZEBON, Marlei; « Social Innovation in the Cultural Sector: the Case of PJE/Prodigium », GVcasos : Revista Brasileira de Casos de Ensino em Administraçao, vol. 11, no 1, 2021, p. 1-11.

FONTENELLE, Isleide Arruda, POZZEBON, Marlei; « A dialectical reflection on the emergence of the ‘citizen as consumer’ as neoliberal citizenship: The 2013 Brazilian protests », Journal of Consumer Culture, vol. 21, no 3, 2021, p. 501-518.

POZZEBON, Marlei, TELLO ROZAS, Sonia Luzmila, HECK, Isabel; « Nourishing the Social Innovation Debate with the “Social Technology” South American Research Tradition », VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations, vol. 32, no 3, 2021, p. 663-677.

MARTINS KRIEGER, Morgana G., POZZEBON, Marlei, GONZALEZ, Lauro; « When social movements collaborate with the state towards the right to the city: Unveiling compromises and conflicts », Environment and Planning A: Economy and Space, vol. 53, no 5, 2021, p. 1115-1139.

GONZALEZ, Lauro, LIMA-SILVA, Fernanda, POZZEBON, Marlei; « Improving public housing policies that target low-income households: The value of adding proximity to discretion », Environment and Planning C: Politics and Space, vol. 39, no 7, 2021, p. 1567-1585.

POZZEBON, Marlei, AGUILAR DELGADO, Natalia, RODRIGUEZ, Charo; « Working at the Crossroads of Structurationist and Discursive Approaches: A Methodological Tool for Practice-Based Studies », RAE-Revista de Administração de Empresas, vol. 61, no 6, 2021, p. 1-17.

DAL MAGRO, Rosane F., POZZEBON, Marlei, SCHUTEL, Soraia; « Enriching the intersection of service and transformative learning with Freirean ideas: The case of a critical experiential learning programme in Brazil », Management Learning, vol. 51, no 5, 2020, p. 579-597.

MESQUITA, Luiza, POZZEBON, Marlei, PETRINI, Maira; « Construindo Espaços de Interação Social a partir de Relações e Práticas de Trabalho Compartilhado », Revista de Administração Contemporânea, vol. 24, no 2, 2020, p. 181-196.

NOUIGA, Yza Laure, EYSSALLENNE, Coralie, POZZEBON, Marlei; « L’enseignement du cirque à des fins sociales : Crescer & Viver (Rio de Janeiro, Brésil) ou l’inclusion par les arts », Revue internationale de l'économie sociale, 2020, p. 80-94.

CLARA APARECIDA ALVES SOUZA, Ana, POZZEBON, Marlei; « Práticas e mecanismos de uma tecnologia social: proposição de um modelo a partir de uma experiência no semiárido », Organizaçoes & Sociedade, vol. 27, no 93, 2020, p. 231-254.

POZZEBON, Marlei, PEREIRA CHRISTOPOULOS, Tania, LAVOIE, Frédéric; « The Transferability of Financial Inclusion Models: A Process-Based Approach », Business & Society, vol. 58, no 4, 2019, p. 841-882.

SALDANHA, Fabio Prado, AGUILAR DELGADO, Natalia, POZZEBON, Marlei; « ‘TECNOLOGIA SOCIAL’ AND SOCIAL CHANGE: THE CASE OF AGÊNCIA DE REDES IN RIO DE JANEIRO : Tecnologia social e mudança social: o caso da Agência de Redes no Rio de Janeiro », GVcasos : Revista Brasileira de Casos de Ensino em Administraçao, vol. 9, no 2, 2019, p. 1-9.

FONTENELLE, Isleide Arruda, POZZEBON, Marlei; « Jamming the jamming: Brazilian protests as an illustration of a new politics of consumption », Culture and Organization, vol. 25, no 5, 2019, p. 353-367.

BOBSIN, Debora, PETRINI, Maira, POZZEBON, Marlei; « The value of technology affordances to improve the management of nonprofit organizations », RAUSP Management Journal, vol. 54, no 1, 2019, p. 14-37.

POZZEBON, Marlei, FONTENELLE, Isleide Arruda; « Fostering the post-development debate: the Latin American concept of tecnologia social », Third World Quarterly, vol. 39, no 9, 2018, p. 1750-1769.

GADBOIS, Benjamin, MOLINA, David, PETRINI, Maira, POZZEBON, Marlei; « KariGhana Alliance: developing a social balanced scorecard to monitor the break-even », GVcasos : Revista Brasileira de Casos de Ensino em Administraçao, vol. 8, no 2, 2018, p. 1-12.

DA SILVA HERNANDES, Eurídice Gomes, SIQUEIRA, Erica Souza, DINIZ, Eduardo Henrique, POZZEBON, Marlei; « A digital community bank: mapping negotiation mechanisms in its consolidation as an alternative to commercial banks », International Journal of Community Currency Research, vol. 22, no 2, 2018, p. 56-70.

BOUSTANY, Charles, POZZEBON, Marlei, PETRINI, Maira; « Fora do Eixo: Creating Alternative Models in the Cultural Sector », GVcasos : Revista Brasileira de Casos de Ensino em Administraçao, vol. 7, no 1, 2017, p. 1-13.

BITTENCOURT MARCONATTO, Diego Antonio, BARIN CRUZ, Luciano, POZZEBON, Marlei, POITRAS, Jean-Emmanuel; « Developing sustainable business models within BOP contexts: mobilizing native capability to cope with government programs », Journal of Cleaner Production, vol. 129, 2016, p. 735-748.

POZZEBON, Marlei, CUNHA, Maria Alexandra, COELHO, Taiane Ritta; « Making sense to decreasing citizen eParticipation through a social representation lens », Information and Organization, vol. 26, no 3, 2016, p. 84-99.

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Book chapters (2)


BARIN CRUZ, Luciano, POZZEBON, Marlei; « The influence of temporality on student's learning processes: Lessons from a service-learning program in Brazil », Handbook of sustainability in Management Education : In Search of a Multidisciplinary, Innovative and Integrated Approach, Edward Elgar, 2017, p. 455-485.

BOBSIN, Debora, POZZEBON, Marlei; « O Impacto das Novas Tecnologias no Terceiro Setor: Barreiras e Oportunidades », TIC Organizaçoes Sem Fins Lucrativos 2016: Pesquisa Sobre o Uso das Tecnologias de Informaçao e Comunicaçao nas Organizaçoes Sem Fins Lucrativos Brasileiras, Nucleo de Informaçao e Comunicaçao do Ponto BR, 2017, p. 29-34.



This award and honor selection covers the last five years.


SIQUEIRA, Erica Souza, DINIZ, Eduardo Henrique, POZZEBON, Marlei
Kauffman Best Paper Award, Siqueira, Erica Souza, Eduardo Henrique Diniz et Marlei Pozzebon (2020). "The Pursuit of Perfect Control and Ultimate Outreach: Social Fintech Platforms, Microcredit Agents and Surveillance", dans ICIS 2020 Proceedings, Association for Information Systems, p. 1-17., Association for Information Systems (AIS), 2020

SIQUEIRA, Erica Souza, DINIZ, Eduardo Henrique, POZZEBON, Marlei
Best Paper of the Track Societal Impact of IS, Siqueira, Erica Souza, Eduardo Henrique Diniz et Marlei Pozzebon (2020). "The Pursuit of Perfect Control and Ultimate Outreach: Social Fintech Platforms, Microcredit Agents and Surveillance", dans ICIS 2020 Proceedings, Association for Information Systems, p. 1-17., Association for Information Systems (AIS), 2020

POZZEBON, Marlei
Best Case of the Year – CSR Challenge, Competition de cas pédagogiques pour le CSR Challenge -HEC Montreal. Titre du cas: Social innovation in the cultural market: The Case of Productions Jeun’Est and Prodigium., 2020


This selection of supervision activities covers the last five years.

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Supervised project supervision – MSc in Management (9)

Hablar más alto / Parler plus fort : le changement social par le sport à Alto Perú, Lima, Pérou , by Maryse Paquette
January 2022

Tourisme à base-communautaire : le cas de Hoteles CBC - Stratégies de marketing digital pour améliorer la visibilité d'une entreprise sociale , by Ana Maria Losada Vasquez
November 2021

La gastronomie comme moteur d'inclusion sociale en Amérique latine : Le cas d'ALZEA , by Solène Mal
March 2021

The case of IPÊ and community based ecotourism (CBET): How to increase the utilization of the Maíra I? , by Jessica Robinson
September 2020

L'accueil des immigrants à la Ville de Montréal: évaluation de l'inclusion d'une solution numérique , by Geneviève Dubuc
September 2018

L'évaluation de la performance des organisations à but non lucratif: le cas de l'Instituto Ilhabela Sustentavel au Brésil , by Carolane Morin-Larochelle
March 2017

In codirection with : CORREA DANTAS, Danilo
The Development of a Communication Plan for an Eco-Training Tourism Product in Brazil: The Explore the Amazon Experience , by Liane Drolet
March 2017

In codirection with : CORREA DANTAS, Danilo
Communication Plan for a new Eco-Training Tourism Offer: The Case of IPE in Manaus, Brazil , by Émilie Belleau
September 2016

In codirection with : BAREIL, Céline
Mandat de consultation dans une PME familiale dans le secteur d'écotourisme à Ilhabela, Brésil : démarche de recherche-action , by Mario Sergio Garcia Rangel
June 2016

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Integrative project supervision – Master's (1)

Identification des pratiques de réduction de la fracture numérique à travers les logiciels libres , by Yannick-Emmanuel Adanminakou
November 2019


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