Détails d'un cours
Online Consumer Marketing
MARK 80108A
This seminar will expose doctoral students to the most important and recent research in online consumer marketing. The objective is to help students develop a comprehensive and in-depth understanding of this research area and help them develop their research skills.
Sigle
MARK 80108A
Matière
Marketing
Programme
Doctorat
Lieu
Côte-des-Neiges
Mode d'enseignement
Présentiel
Crédits
3