Manal Khales

Faculty Lecturer, Department of Marketing

Contact information

HEC Montréal
5255, avenue Decelles
Montréal (Québec)
Canada H3T 2B1

Email : [email protected]
Phone : 514 340-6491
Secretary: 514 340-6577
Fax : n/a
Office : 6.414

Other title(s)

Academic Supervisor of the Marketing Certificate Program

Education

MBA (E-Business), Université Laval
BBA (Administration), HEC Montréal

Current research

Employer branding
Brand management
Human resources marketing
Marketing ethics
Consumer psychology

This selection of supervision activities covers the last five years.

Supervised project supervision – MSc in Management (1)

In codirection with : GUÉRARD, Annie
Optimisation de la rétention de la clientèle en commerce électronique : un plan de stratégies numériques pour HOLOS , by Nada Boudalia
December 2025