Building on the student's prior knowledge of UX, this course presents the basics of UX ideation: how to apply the most commonly used methods and techniques, to guide Design Thinking workshops focused on innovation, to integrate insights from UX research and to work in iterative cycles during UX prototyping?
In this course, students will develop the required skills necessary to apply and guide the ideation activities that initiate the design cycle of a digital artefact (for example, website, mobile app, information system). Combining the theories relevant to the understanding of the user experience and the application of multiple methods and tools used in the collaborative ideation phase (at the scale of a project or a Design Thinking workshop), the students will acquire the knowledge, skills and abilities required to plan, guide, analyze the ideation of a complete digital artefact. In preparation for the ideation, they will learn to integrate the insights of UX research. At the heart of this course, they will learn advanced design techniques to support innovation and the integration of new ideas into a realistic framework for the organization. In doing so, they will learn to prepare ideation results for the UX prototyping phase.
Theoretical foundations of UX design
User-centered design in collaboration with all stakeholders including end-users
Implementation of the iterative design according to divergent (broad innovation) and convergent (concrete innovation) modes
Management of ideation activities in a "Lean" and Agile development framework
UX communication and support through the ideation phase
Multi-disciplinary collaborative work with the team upstream and downstream of the ideation phase