Competition between teams: To carry out a medium-sized mandate for a company or an organization. Promotes the integration and synthesis of acquired knowledge in the context of a professional deliverables carried out within strict constraints.
This course is a competition between teams in order to prepare them, for example, for consulting projects and calls for tender. Students are fully dedicated to this project involving a medium-sized mandate for a company or an organization. The course promotes the integration and synthesis of acquired knowledge in the context of professional deliverables and solutions carried out within strict time and resources constraints.
Thèmes couverts
May differ depending on the mandate given by the company.
Remarques importantes
Course in French : MNGT 56109 Préalable(s) : OPER 50500(A)
Cours mutuellement exclusif(s) : MNGT 56108(A) et MNGT 56180(A). Vous ne pouvez pas vous inscrire à ce cours si vous avez postulé ou réussi le cours MNGT 56108(A) ou le cours MNGT 56180(A).
Méthodes statistiques pour l'analyse des données reliées aux activités d'affaires; utilisation du logiciel EXCEL; interprétation, discussion et présentation de résultats d'analyses statistiques.
Beaucoup d'entreprises possèdent aujourd'hui des quantités colossales de données. Par exemple, les entreprises utilisant le commerce électronique possèdent d'énormes quantités de données sur leurs clients et sur l'achalandage à leur site web. Ces données contiennent des renseignements inestimables qui pourront servir à orienter les stratégies futures de l'entreprise. Le forage de données ("data mining") est le processus d'exploration et d'analyse de ces grandes bases de données. La découverte d'association pertinentes et la prévision sont souvent les buts d'une telle analyse.
Remarques importantes
Cours réservé au microprogramme de 2e cycle ou au D.E.S.S. en analyse d'affaires - technologies de l'information.
Ce cours vise deux objectifs: acquérir des connaissances essentielles au développement de l'intelligence émotionnelle et les compétences émotionnelles et sociales nécessaires à l'exercice des fonctions de management, de gestion des ressources humaines ou de conseil en développement organisationnel.
Un dirigeant, un cadre ou un conseiller est appelé à faciliter l'adaptation des personnes et des groupes à des situations de travail nouvelles, inconnues ou incertaines. Pour intervenir avec succès dans ce type de situation, il faut savoir faire preuve d'intelligence émotionnelle. Ce cours apporte une contribution distinctive à la formation de conseillers en management, en DO ou en GRH. Dans ce cours, les étudiants vont parfaire leurs habiletés à percevoir et à exprimer les émotions, à faciliter l'accomplissement d'une tâche grâce à la mobilisation des émotions, à les comprendre et à les réguler. Ces habiletés servent à l'exercice des compétences émotionnelles tel que: la reconnaissance de ses émotions et de leurs effets, la maîtrise de ses émotions, l'adaptabilité, l'orientation vers l'accomplissement, l'optimisme, l'empathie et la conscience organisationnelle. Celles-ci sont à la base du développement et de l'exercice de plusieurs compétences sociales abordées dans d'autres cours.
Thèmes couverts
1. L'intelligence émotionnelle au travail. Connaître la valeur de l'intelligence émotionnelle pour la sécurité la santé et l'efficacité dans les organisations.
2. L'adaptation aux changements à la nouveauté ou à l'incertitude. Savoir apprendre à apprendre.
4. Les émotions positives et négatives. Reconnaître les émotions pour être authentique dans ses relations.
5. L'équilibre : l'homéostasie et l'allostasie. Reconnaître les valeurs de consigne des systèmes impliqués dans l'adaptation pour les ramener à la normale.
6. Les besoins de sens et les systèmes de défense. Savoir exprimer ses émotions et s'affirmer pour sauvegarder son intégrité.
7. La régulation des émotions. Savoir gérer les émotions pour résoudre des problèmes et favoriser la croissance.
8. Les capacités d'adaptation et l'adaptabilité. Renforcer l'adaptabilité.
9. Le ressort ou la force morale et la résilience. Développer la force morale et la résilience.
10. L'hygiène de vie. Gérer son énergie pour conserver sa vitalité.
11. Des habiletés d'autorégulation. Renforcer la maîtrise de soi et l'autodétermination.
12. Des habiletés d'accompagnement. Savoir offrir son aide et son soutien à ses collègues de travail.
Identification, collecte et analyse des données à partir de besoins en information nécessaires à la prise de décision en marketing dans une entreprise. Diagnostic et analyse d'un marché à travers l'intégration de données primaires et secondaires pour prendre des décisions stratégiques et tactiques.
Comprend trois modules de contenus :
- Formuler des hypothèses et questions de recherche face à un problème marketing;
- Techniques d'analyse de l'environnement et de la demande
- Techniques pour comprendre le consommateur et le client.
Thèmes couverts
Méthodes de recherche en marketing
Données secondaires avancées pour appuyer la collecte de données primaires
Analyse rigoureuse de l'environnement et de la concurrence
Analyse et prévision de la demande dans un contexte d'investissement en marketing
Analyses pour considérer le comportement du consommateur
Le cours « Intelligence marketing » est axé sur les approches de diagnostic et d'analyse des marchés, notamment à travers la combinaison et l'intégration de données primaires et secondaires dans une optique de prise de décision en marketing.
L'information est le nerf de la guerre en marketing. Dans un environnement de marché complexe, turbulent, mondialisé et façonné par les technologies de la communication, l'exploitation judicieuse des données massives et des flux d'information dont disposent les entreprises permet d'optimiser la prise de décision et d'améliorer assurément performance et retours sur investissement. Dans cette optique, le cours « Intelligence marketing » vise à former les étudiants au processus d'identification, de collecte, d'analyse et d'interprétation des données primaires et secondaires servant de socle à la prise de décision managériale.
Thèmes couverts
- Fondements de l'intelligence marketing
- Données secondaires et données primaires
- Analyse de l'environnement
- Analyse de la demande
- Mesure de la demande prévisionnelle
- Analyse du comportement du consommateur
Remarques importantes
Un ordinateur portable configuré selon les exigences technologiques de l'École est requis pour ce cours.
This course is designed to help students understand the opportunities and constraints faced by companies of all sizes operating abroad. It enables students to better understand the current context of international management and to identify the challenges associated with developing and deploying an international strategy.
Companies have gradually expanded their operations abroad thanks to trade liberalization and new technologies. However, the rise of protectionism and geopolitical, climate and health-related tensions are posing new challenges. Companies established abroad, or considering venturing there, must reinvent their strategy and adapt to emerging economies.
By the end of this course, students will have a general understanding of the global landscape facing businesses, and will conceive of how international companies define their strategy and are managed.
The course is divided into two parts:
1. Defining an international strategy, including the location of activities and modes of entry into target markets.
2. Management of companies and their subsidiaries abroad, addressing structure, deployment of international strategies, adaptation to emerging markets, legitimacy and country risk management.
Thèmes couverts
Globalization
International Institutions
Distance between countries and the handicap of foreignness
The competitive advantage of the international company
Choice of location
Methods of entry
Organizational models of international companies
Emerging markets
International companies and non-market strategies
Managing uncertainty at national level
Remarques importantes
Course in French : INTE 10000
Course in Spanish : INTE 10000E
This course offers a comprehensive review of the main themes related to international competitive and corporate strategies.
The objectives of this course are:
- To gain a better understanding of what international competitive strategy means, and the differences with international management.
- Describe a typology of competitive strategies when firms face the international scenario.
- Explore main topics in corporate strategy: Headquarters and its relationship with subsidiaries; subsidiaries performance and capability development; international corporate diversification.
- How organizational capabilities affect MNEs capacity to compete overseas
- Understand the dynamics of international competitive rivalry
- To help the students develop potential topics for their theses and supervised projects.
In this course, we will contextualize the multinational enterprise's environment and prepare you to embark on this adventure and take your company or the company you will be working for to the next level.
- History of International trade
- Human migrations
- Geography; Countries' new borders
Internationalization and globalization as we know it, witnessed a remarkable progress in the last 200 years with a shift from Mercantilism to Free-Market Policy. Even the emerging markets are ground for qualified optimism about the continuation of Globalization. While some companies seem to be the passive «victims» of globalization, others are instead its main architects. By deploying their strategies across national borders, these companies are the most direct vectors of the state of mutual interdependence that characterizes today's international economy. Objectives of this course are the following:
- Define the forces behind the international business environments;
- Assess the real opportunities and challenges that will impact business strategies;
- Predict the future evolution of regulations and international doctrines (e.g. intellectual property);
- Develop a globalization strategy.
Remarques importantes
Course in French : INTE 40002
This course is offered for the graduate overseas programs only.
The course analyzes current issues in international macroeconomics and finance. It will provide students with a theoretical framework to understand the determination of exchange rates, the effects of monetary and fiscal policy in open economies, the consequences of financial globalization, the international transmission of financial crises, and the implications of joining a monetary union.
The course aims to train students to think critically, enabling them to master simple yet effective and powerful analytical tools. By the end of the course, students will be better prepared to pursue graduate education or embark on careers in management, finance, or economic policy-making. The knowledge gained in the course will help them navigate the complexities of the global economic landscape.
Identification of the factors that influence international financial management, analysis of the risks that firms are exposed to, and discussion of the mitigation strategies that firms can adopt. Six major areas will be covered.
1. Global Financial Environment
2. Foreign Exchange Exposure and Risk Management
3. Access to International Financial Markets
4. Financial Structure of the International Firm
5. International Investment and NPV in an International Context
6. Flows of Funds in an International Company
Remarques importantes
Course in French : FINA 20051
Prerequisite(s) : FINA 10200(A)
To be aware of the issues, challenges, and consequences of human resource management (HRM) practices in the context of globalization. Raise awareness of the diversity of cultures and institutions, be critical of approaches and strategies in the choice of HRM practices.
The internationalization of business activities raises new issues in the recruitment and expatriation of staff, as well as training, ethics and management of subsidiaries. Staff must deal with cultural, social, institutional, legislative and economic situations that are foreign to them. In order to facilitate cultural adaptation while ensuring the congruence and efficiency of human resources, companies implement international HR strategies. Three main objectives: 1) Understand the role of HR function in international companies and understand the different issues and international strategies of human resources management. 2) Raise awareness of cultural differences and their implications for HRM practices. 3) Examine the consequences of firm's internationalization for the management of international staff mobility and the standardization of HRM practices.
Thèmes couverts
Cross-Cultural Differences
Institutional Theory and its Implications for Business
Corporate Social Responsibility and How to Adapt It to the Cultural Context
Human Resources Strategies in the International Perspective
Management of Multicultural Teams
This course is about building an international marketing plan.
It allows students to understand one of the central issues arising from marketing products and services abroad: finding the optimal degree of adaptation to local specificities vs. standardization across borders. It covers strategic decisions in marketing (market selection, entry modes, segmentation, targeting and positioning) and tactical decisions (policies for product, price, place, distribution, promotion, personnel, process and proof). To this end, students will develop their ability to perform an analysis of cultural, administrative, geographical, economic and technological distances between markets. Finally, they will apply all concepts studied by carrying out an marketing plan international as their term assignment.
Thèmes couverts
- Standardization and adaptation in international marketing
- Structure and tools for the international marketing plan
- Analyzing administrative differences (institutional and legal) between countries
- Analyzing socio-cultural differences between countries
- Analyzing economic and technological differences between countries
- Selecting foreign markets and entry modes
- Segmenting targeting and positioning in foreign markets
- Adapting international product policies
- Adapting international pricing policies
- Adapting international distribution policies
- Adapting international communication and promotion policies
Remarques importantes
Course in French : MARK 20116
Equivalent course(s): MARK 20024(A)
Acquiring knowledge and methodological tools of international investment management to pursue a career in international banking.
Relevant to a career in international portfolio management or as a player in the exchange rate and commodity markets, as well as in consulting to multinational companies. The theme of exchange rates is the unifying thread throughout the course. The problem of exchange rate risk is analyzed from the point of view of forex traders, portfolio managers, and financial officers of commercial firms. The theoretical elements of this course will be applied in real case studies, as well as in understanding the various crises that have shaken international financial markets recently.
Course in French : FINA 60212 M. Sc. finance: Préalable(s): MATH 60207(A) ou 60230(A), et MATH 60210(A) ou 60231(A), et FINA 60211(A) ou 60232(A)
M. Sc. économie financière appliquée: Préalable(s): MATH 60837(A)(Co) ou être admis à la M. Sc. ingénierie financière
Why do countries trade with each other? What are the gains from an integrated, globalized economy? Why do some nations turn to protectionism and tariff wars? Who are the winners and losers?
This course explores these questions through the main theories of international trade. It begins with the principle of comparative advantage and other explanations of why countries trade and which goods and services they are likely to import or export.
The course then examines key topics in international integration, including: firm competitiveness (e.g., identifying industries that benefit or suffer most); income distribution (e.g., whether unskilled workers tend to lose out); and implications for economic growth and overall welfare (e.g., whether countries are ultimately better off).
It also investigates the rise of global value chains and analyzes which types of firms are most likely to engage in trade. Finally, it studies the impact of government policies and interventions-such as free trade agreements, tariffs, and trade wars-from the perspectives of countries, firms, workers, and consumers.
Economic models are presented in a simple, intuitive way that requires no strong background in economics, with an emphasis on clear links to current events and real-world business examples.
Thèmes couverts
1- Introduction
2- An Overview of World Trade: Who Trades and What?
3- Labor Productivity and Comparative Advantage: The Ricardian Model
4- Specific Factors and Income Distribution
5- Resources and Trade: The Heckscher-Ohlin Model
6- The Standard Trade Model
7- External Economies of Scale Industrial Clusters and the International Location of Production
8- Firms in the Global Economy: Who Exports?
9- Global Value Chains
10- The Instruments of Trade Policy : Import tariffs Export subsidies and More
11- The Political Economy of Trade Policy : from Free Trade Agreements to Trade Wars
12- Controversies in Trade Policy