The content
Fr

Clear Decisions (Nielsen IMS )


Description :

Software that provides access to NADbank, Numeris and Vividata survey data.

Useful for defining a target population (a base) and analyzing its various demographics, product usage, behavior, media and lifestyle choices.

Allows for the production of customized reports and graphs by crossing multiple variables.

 
Terms of access
Access restricted to instructors, staff and registered students of HEC Montréal.
Available at the library only
Password required; see the library staff.
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