Three HEC Montréal teams to compete in the Citizen Act game organized by Société Générale

January 31, 2012

Not one, not two, but three HEC Montréal teams are among the 45 selected to take part in the prestigious 2011-2012 Citizen Act competition organized by Société Générale! Chosen from 591 teams from over 50 countries, they are the only representatives from North America to have made it to the second stage of this event. The three student teams will travel to Paris on February 14 to attend the Opening Meeting, where they will learn the theme they will be invited to work on.


What is Citizen Act?

It is a one-of-a-kind event, an international business game designed to train students in the responsible banking practices of tomorrow. The students are to come up with a novel and achievable project to improve banking practices, based on principles of corporate social and environmental responsibility (CSR). The objective of the game is not just to give participants a chance to meet the challenges of the corporate and business world, but also to offer them an enriching experience that they can apply in their professional careers.


Congratulations to the winning teams!

The ACTion Générale team consists of Sandra Boisse (Specialized Graduate Diploma in Financial Professions), Étienne Corriveau (MSc, International Business option) and Emilie Sichet (Specialized Graduate Diploma in E-business). The IMAGINE group is made up of Yolaine Ayad (Graduate Diploma in Management and Sustainable Development), Emna Braham (BBA, Economics specialization) and Jenny Rarivomanana (MSc, Marketing option). Last but not least, the members of the Téra team are Justine Jérôme and Thomas Marchand (Specialized Graduate Diploma in E-business) and Julie Simard (Specialized Graduate Diploma in Management of Cultural Organizations). 

In the weeks following their trip to Paris in February, the students will have to come up with a concrete proposal for improving the responsible banking practices of tomorrow. Each team will be paired with a “mentor” from Société Générale, to help prepare its proposal. The goal will be to make it into the ten finalist teams that will present their proposals to the jury in Paris on April 27. The three top contenders will be chosen at that point, with a prize of 7,000 euros for the winning team, 5,000 euros for the silver medallists and 3,000 for the bronze. They will also be invited to intern with Société Générale.

The teams will be ranked on their innovative approach, their link to the theme, and the team’s ability to interest and involve other students at its institution.


You can help!

Since each team is also rated on the traffic and “buzz” generated by its page on the Citizen Act website, you can help them succeed by visiting the pages and leaving your comments, and clicking on “Like” to express your approval. All three teams are hoping that lots of you will pay them a visit!


About Société Générale

Société Générale is listed on the main international sustainable development indices and is one of the top financial services groups in the euro zone. Its operations are in three main sectors: retail and consumer financial services, asset management for investors, and corporate and investment banking.


Behind, from left to right: Yolaine Ayad, Emna Braham, Justine Jérôme, Thomas Marchand and Julie Simard.

Back: Jenny Rarivomanana, Emilie Sichet, Étienne Corriveau and Sandra Boisse.

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