$1,895 + taxes
Two days - 9 a.m. to 5 p.m.
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This intensive and interactive 2 day course is designed to help participants to develop skills in attaining customer insights more effectively, utilizing these insights to define value for the customer, and then shaping the consumption experience for a more effective and satisfying outcome.
The target audience would be executives, managers, organizational leaders who are responsible for the development of the customer-centric strategy or responsible for the implementation of the strategy.
Senior Associate Dean and the BC Innovation Council Professor of Marketing at the Sauder School of Business
This highly interactive course serves as a working session that will enable participants to learn and apply best practices and share insightful discussions on how to drive a customer centric organization. It includes hands-on exercises and case studies to help participants apply the ideas and tools they are learning to their businesses immediately.
Participants in all of our seminars will receive a certificate of completion from Executive Education HEC Montréal.
Make an appointment with:
Skills Development Advisor
By Email (recommended)
By Phone 514 340-6005