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Think Like A Chief AI Officer


This Executive Education HEC Montréal program is the only initiative of its kind in Quebec that lets you explore and harness the potential of artificial intelligence and machine learning.

Unleash the potential of your data and leverage the power of artificial intelligence.


Through this program, you will:

  • Develop a strategic vision of where AI will take your business.
  • Establish a plan to turn this vision into a reality.
  • Acquire the knowledge and expertise necessary to bring your digital transformation to life.
  • Manage the change involved in shifting toward an AI-driven business.


  • High-potential managers within large corporations.
  • Executives in world-class medium-sized enterprises.
  • Visionary entrepreneurs.

Having a technical background (engineering, computer science, mathematics, etc.) is an asset for this program but not a prerequisite.


  • Develop an actionable understanding of what artificial intelligence really is, how it works, what it can do and what it requires to perform.
  • Examine best practices of global leaders in the field, such as Facebook, Amazon and Google.
  • Develop a strategic vision of where AI will take your business as well as a plan to turn that vision into reality.
  • Understand the process of turning a business into a significantly AI-driven business, including change leadership, talent acquisition, innovation management and more.

Questions? Make an appointment with:

Michelle Vaillancourt
Senior Advisor
 Email (recommanded)
 Phone: 514 340-6001


This program builds on the expertise of experienced faculty at HEC Montréal, leading specialists from the Montreal Institute for Learning Algorithms (MILA) and Institute for Data Valorization (IVADO), as well as top practitioners and business leaders from Montreal and beyond.

Module 1
Digital Transformation and AI

Thursday – 9 a.m. to 4 p.m.

AI myths and misconceptions

Key applications used in planning a digital transformation

Friday – 9 a.m. to 4 p.m.

Deep learning 101: Algorithms, architecture, data

Deep learning 201: Case studies and practical exercises

Business tour: Element AI et MILA

Presentation: Frederic Laurin, Director of Partnerships, MILA et Aurélie Hélouis, Tech Transfert & Mentor, Techstars

Module 2
Using AI to
Create Value

Thursday – 9 a.m. to 4 p.m.

Creating value with AI

  • AI-driven strategic thinking and growth outlook

Friday – 9 a.m. to 4 p.m.

AI-powered business models

  • Creating an AI-centric organization using data structuring and analytics

Business tour: Google Cloud and presentation of David Beauchemin, Regional Director, Google Cloud

Module 3
Planning Your AI Integration

Thursday – 9 a.m. to 4 p.m.

Managing the transition toward an AI-fuelled organization

Workshop on best practices and Business tour: NextAI and SCALE AI

Presentation: Julien Billot, CEO - SCALE AI

Friday – 9 a.m. to 4 p.m.

Attracting and retaining top talent

Data-based creativity and innovation


This program has a very hands-on approach to the technology behind AI as well as a very strategic focus brought on by live case studies, group discussions, guest speakers, and company visits.

Questions? Make an appointment with:

Michelle Vaillancourt
Senior Advisor
 Email (recommanded)
 Phone: 514 340-6001


Academic Director and Instructor:

Jean-François Ouellet

Fellow, CIRANO, PhD (Marketing), Postdoctoral Fellowship (Innovation Management)
Associate Professor, HEC Montréal


Luc Bélanger-Martin

MSc (Gestion)
Full-time Lecturer, HEC Montréal

Dominic Gagnon

Lecturer, HEC Montréal

François Labrie

MBA (Finance)

Caroline Pernelle

Consultant, Montréal International

Jean-François Plante

MSc (Statistics), PhD (Statistics)
Associate Professor, HEC Montréal

Laurent Simon

MSc (Management), PhD (Administration)
Professor, HEC Montréal

Questions? Make an appointment with:

Michelle Vaillancourt
Senior Advisor
 Email (recommanded)
 Phone: 514 340-6001

$8,900 + taxes
Tuition, materials, and dinners are included in price.

Sign up for one of our trainings certified for SCALE AI funding and get 25% off the regular rate if you meet the following conditions.
When registering, please use the code: SCALE25.

3 modules
Two days for each module.

Course given in French


HEC Montréal
To be kept informed of upcoming dates, please send your details to
For any other information, please contact Philippe Zdebelak


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