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Inspirational Managers: Winning Strategies for Optimizing Your Communications

As a manager, you can delegate many tasks to other people, but communicating with your teams, your co-workers and your superiors is not one of them. Managerial communication is not something you can simply turn over to your marketing or internal communication department: it lies squarely in your hands.

During this seminar, you will learn 10 tried-and-true strategies that will help you improve your effectiveness in getting your managerial messages across to their intended audience. Not only will you become a better communicator, you will become a more powerful leader and a manager who inspires action and results.


$995 + taxes


One day – 9 a.m. to 5 p.m.

Course given in French

On-site, Downtown
Hélène-Desmarais Building

April 16, 2024
June 4, 2024

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  • Realize the critical importance of communication in your management activities.
  • Recognize that, by virtue of your role as a manager, you are a communicator and understand your influence over others in this regard.
  • Identify various target audiences and learn how to connect effectively with each.
  • Become a manager who uses communication to inspire others to action and obtain desired results.
  • Apply 10 strategies for better managerial communication.

Is this for you?

  • Aspiring managers
  • Managers
  • Mid-level and senior executives

Special features

  • Opportunity to put these 10 strategies to the test, both verbally and in writing, through exercises using real-world management scenarios.
  • Unique approach developed by the instructor.
  • Assistance in coming up with your own development plan.

“The 10 strategies are compelling, and the tools used will be helpful and easy to apply. Thank you!”

Sandra Avakian, Director of Engineering, Ville de Boucherville


Sabina Bastian
Sabina Bastian

Senior Consultant & Coach, Leadership & Team development at Humance and Lord Managerial communication
Jennifer Gabriele
Jennifer Gabriele
BA (Communication and Public Relations)
Associate Vice-President, Lord Communication managériale
Partner, Humance

Day 1

Strategy #1: Know thyself 

Socrates’ words still ring true today – even in the management world. Find out what kind of communicator you are.

Strategy #2: Hit where it hurts 

As a manager, you have several communication hats to wear. What are your main communication activities and what are the ones that give you the most trouble?

Strategy #3: Sharpen your focus

Every message has an intended recipient. Learn who your various audiences are so you can communicate more effectively with each of them.

Strategy #4: Communicate where it counts

In any organization, there are multiple channels of communication, from the most casual to the most official. Every one of them must be taken into account. Can you identify them all?

Strategy #5: The walls have ears – speak to them! 

Casual communication channels can be excellent allies or, if you’re not careful, your worst enemies.

Day 2

Strategy #6: Walk the talk 

Be consistent in what you say, what you do and what you say you’ll do.

Strategy #7: Maintain your credibility

Don’t head out onto a slippery surface if you don’t know how to skate. When you speak, speak about what you know.

Strategy #8: Don’t beat around the bush

Be clear and precise. Don’t lose your audience with generalities and hypotheticals that don’t resonate with them or fail to highlight your skills.

Strategy #9: Be empathetic

Show that you are interested in the situation and that it touches you at a personal level. Master the art of apologizing.

Strategy #10: Aim for excellence

Once you know the strategies, it’s up to you to put them into practice. Endeavour to improve your communication skills every day, in keeping with your development plan.

“The mediocre coach tells, the good coach explains, the superior coach demonstrates and the great coach inspires.”

John Kessel

  • Small group assignments
  • Situational exercises
  • Observations
  • Individual exercises, including a self-assessment
  • Personal development plan

Participants in all of our seminars will receive a certificate of completion from Executive Education HEC Montréal.

Gestionnaires inspirants, les 10 règles de communication des leaders

Participants will receive a complimentary copy of the book Gestionnaires inspirants, les 10 règles de communication des leaders.

For more information about this program

 Make an appointment with:


Joëlle Zoghbi
Program Manager

 By Email
 By Phone

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