Executive Education > Our programs > Seminars > Business Development

Business Development

Fee

$1,695 + taxes

Length

Two days - 8:30 a.m. to 4:30 p.m.

Language

Course given in French

Dates

On-site, Downtown
Hélène-Desmarais Building
January 25, 26, 2024

Customized version available

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Looking to develop a winning strategy to broaden your customer base and ramp up your selling power for your products, services and/or ideas? This course will teach you communication strategies for business development and sales that are based on proven techniques. With these tools in your arsenal, you’ll stand out from the competition by being able to convincingly articulate the best solution in a world of competition and value creation.

Goals

Recognize the importance of value creation in business and learn how to achieve it.
Understand what business development entails.
Grasp the fundamental role of interpersonal communication.
Sharpen your verbal and non-verbal communication.
Optimize how you build your contacts and select prospective customers.
Develop and adopt successful approaches and an effective sales structure.
Improve your presentations and increase your sales closing ratio.
Learn how to deal with objections and get helpful negotiation tips.

Is this for you?

Professionals, entrepreneurs, executives, sales representatives and consultants.

No matter where you fit in the company hierarchy, this course will help you assess and improve your current practices, discover new ways of doing things and structure your business development approach in a professional, productive way.

Special features

The program is built around sales best practices. Using powerful and proven strategic approaches, you will be able to improve your relationships with business partners, better connect with current and prospective customers, and take your business development to new heights.

By the end of this course, you will see your current methods from a whole new light, allowing you to pinpoint where and how you can improve.

In collaboration with:

institut-vente-en-us