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Arguing, debating and improvising in business

The ability to get your point across and think on your feet is important for any manager who wants to be taken seriously. During this seminar, you will learn how to effectively defend your position and outwit your opponent. Remember: the more articulate you are in your arguments, the easier it is to win over your target audience. Discover the joys of debating in a management context – and a few secrets to powerful rebuttals and potent ad libs.


$1,695 + taxes


Two days – 9 a.m. to 5 p.m.

Course given in French

On-site, Downtown
Hélène-Desmarais Building

April 9, 10, 2024

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  • Determine how to choose your arguments wisely and mount an intelligent defence.
  • Deliver an effective comeback to a statement, observation or point made by an opponent.
  • Learn how to “wing it” in the heat of a debate.
  • Express yourself clearly and cogently.

Is this for you?

  • Professionals
  • Experts and specialists
  • Managers
  • Mid-level and senior executives
  • Political candidates

This program is for you if:

  • You wish to be more persuasive in any situation.

Special features

  • Opportunity for each participant to prepare and deliver a two-minute argument.
  • Exposure to a practical tool for becoming a better debater.

“Gives you the tools you need to argue and improvise. Now it’s just a matter of developing the reflex!”

François Hébert, Call Centre Planning Manager, Hydro-Québec

“Practical and concrete. Tools that will have a real impact every day.”

Stéphanie Larivière-Girard, Senior Advisor, National Bank of Canada

“Very helpful and relevant. The instructors make a great team.”

Patrick Robillard, Team Leader, Continuous Improvement, Avon Canada


Louise Lachapelle
Louise Lachapelle
BA (French Literature), BSp (Visual and Media Arts), MSc (Communication)


  • Arguers: Love ’em or hate ’em
  • Picking your arguments
  • Using a grid as a strategic planning tool
  • Structuring your argument
  • Repetition as a persuasive technique


  • Negate, deflate or berate?
  • Taking part in the “back and forth” of a debate

Three qualities of a good orator

  • Charisma
  • Rhetoric (choice of words)
  • Eloquence (voice and body language)


  • Secrets of successful improvisation
  • Repartee techniques
  • Ad-libbing a witty retort
  • Handbook to guide participants’ learning
  • Analysis/feedback charts
  • Recording of individual performances
  • Feedback on recorded performances
  • Individual exercises
  • Learning-based games
  • Self-evaluation
  • Interactive oral presentations
  • Instructor-led demonstrations
  • Team exercises to promote cooperative learning
  • Debates
  • Simulations
  • Peer coaching
  • Project-based learning
  • Visualization
  • Training/repetition
  • Conversations over a gourmet meal

Participants in all of our seminars will receive a certificate of completion from Executive Education HEC Montréal.

Couverture livre ppfa

Attendees will receive a copy of Argumenter, débattre et improviser en affaires, written by Louise Lachapelle in collaboration with Suzanne Laberge.

For more information about this program

 Make an appointment with:


Joëlle Zoghbi
Program Manager

 By Email
 By Phone

Information on cancellation, discounts, refunds and our privacy policy

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Executive Education > Our programs > Seminars > Arguing, debating and improvising in business