Digital marketing specialist and author Michelle Blanc is one of the earliest graduates of HEC Montréal’s MSc in E-Commerce program. Her vast knowledge of social media, e-marketing and the digital economy, coupled with a great sense of humour and a talent for simplifying complex concepts, make her a highly sought-after speaker.
Michelle has given talks at SMEs, universities across Quebec and such renowned organizations such as Cirque du Soleil, the Conference Board of Canada, Loto-Québec, Deloitte, Desjardins, SAS Canada, Réseau Action TI, Radio-Canada, Les Affaires and Protégez-Vous.
In 2009, Michelle was named to Les Affaires’s list of 15 women moving Quebec forward, the same year Châtelaine identified her as a visionary in its ranking of the province’s top 100 women of influence. Three years later, she made MSN’s list of 12 Quebecers making their mark in tech.