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Devenez créatif sur demande :

la pensée latérale d'Edward de Bono


Animated by:

Eugène Roditi
Eugène Roditi
B. Eng.
Senior consultant

English instruction is available for customized seminars only.

These days, the workplace environment calls for increasing levels of innovation. Thanks to the powerful tools developed by Dr. Edward de Bono, you will learn to expand your vision, tackle problems head-on with better ideas, and yield immediate results. This program focuses on de Bono’s Green Hat, which represents creativity. It will help you become a champion of innovation by using your creative energy to generate better solutions more quickly.

You will also learn how to:

  • make your creative thoughts and those of your colleagues converge;
  • elicit new, practical solutions using provocative phrases;
  • use concepts to bring new ideas to life;
  • explore a number of ideas before debating them with others;
  • be creative on demand.


Date(s)

Montreal (HEC Montréal) : 

2 days - 9 a.m. to 5 p.m.

Fees

$1,495 + taxes (including written material valued at $225)
Are you eligible for a discount?


General information : conditions and policies...

Need information ?

Contact Lyne Mathieu
Email : lyne.mathieu@hec.ca
Phone : 514 340-6046

Testimonial(s)

"The instructor is very motivational and has a great sense of humour. He knows what he's talking about."
Nadia Touhami, E-Commerce Consultant, Hydro-Québec

"In a word: thanks. Very refreshing and inspiring."
Stéphanie Lemieux, President, Libellule Image


Program
Objectives
Method
Participants
Note(s)

The Need to "Think Laterally"

  • The confines of logical and critical thinking
  • Why creativity is a set of skills that can be acquired

Six Specific Techniques for Being Creative

  • Alternatives: Finding new options using known concepts
  • Focus: When and how to shift focus and improve your creative efforts
  • Challenge: Breaking away from conventional operational methods
  • Random words: Using unrelated ideas to open up new channels of thought
  • Provocation: Starting from a provocative idea to develop a practical course of action
  • Reap: Reshaping concepts into magical ideas that work

Aims

  • Integrate creativity into your daily routine
  • Put techniques into practice
  • Individual and group applications

You will find out how to:

  • align your creativity with that of your co-workers
  • re-examine current ways of thinking
  • come up with new solutions and practices using the techniques of provocation
  • use concepts to cultivate new ideas
  • give concrete shape to ideas
  • be creative on demand
  • explore as many vantage points as possible to avoid being limited to only a few perspectives and entering too quickly into a confrontational scenario.

Practical exercises, case studies and a great deal of interaction in small groups.


All managers, executives and professionals interested in honing their creative and innovative skills.





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Personal and Relational Competencies
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