La mobilisation :

Translated Title

Summary

This seminar is available in French only

Service companies must face the daunting challenge of satisfying their customers on a daily basis. The "wow" in the customer experience depends largely on quality of the interaction with company employees, who serve as the front-line ambassadors of the organization and its values. In this context, implementing a work environment that encourages employee engagement and prompts them to deliver excellent service represents a true strategic advantage.

The notion of engagement can nevertheless be difficult to pin down. This seminar was therefore developed to help managers and practitioners adopt an engagement-friendly model, based on recent studies of some of the service industry's foremost corporations. Using a diagnostic approach and tools designed to build a cohesive action plan inspired by cutting-edge organizational practices, participants will be learn how to actively promote employee engagement.

Workshop Directors

Gilles Laberge
M. Ps.
Chargé de projet pour la Chaire de commerce Omer DeSerres à HEC Montréal.

Michel Tremblay
M. Sc. (gestion), HEC Montréal; D. Sc. (gestion)
Professeur titulaire, HEC Montréal

Next dates

Montreal (HEC Montréal) : 

• Dates to be announced

Fees

Need information ?