TVA-HEC Montréal Television and Film Management Program

November 17 to 24, 2010

This program is only available in French.
A brief summary follows.

Program development and implementation

When Groupe TVA was acquired by Quebecor, it submitted a proposal to the CRTC to make a significant contribution to the development of management training for industry professionals. The CRTC accepted this proposal and subsequently entrusted HEC Montréal with the task of developing and providing this training.

Objective

The goal of the TVA-HEC Montréal program in television and film management is to encourage participants to acquire and improve their management skills and knowledge so they are better poised to ensure the profitability and efficiency of their projects and organizations.

Content

The approach for the TVA-HEC Montréal program is similar to that of a general MBA-level course. It focuses on management challenges facing executives and professionals in the film and television industry, in the following eight areas:

• Leadership
• Management
• Strategy
• Control and accounting
• Financing
• Marketing
• Markets and distribution
• New media

For information : Dany Lévesque at 514 340-7044 or dany.levesque@hec.ca.