François Carrillat
Associate Professor, Department of Marketing
Contact information
HEC Montréal3000, chemin de la Côte-Sainte-Catherine
Montréal (Québec)
Canada H3T 2A7
Email: francois.carrillat@hec.ca
Phone: 514 340-6660
Secretary: 514 340-6413
Fax: 514 340-5631
Office: 4.758
Education
- D.E.S.S. (marketing appliqué), Université Aix-Marseille III
- M. Sc. (gestion), Université de Savoie
- Ph.D. (Business Administration), University of South Florida
Expertise
- Cognitive content and structure of consumers
- Impact of multiple sponsorships on sponsoring brands
- Sales force performance measurement issues
- Market oriented strategy
- Meta-analysis
Curriculum vitae (PDF)
