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Program structure



  GDM HEC Montréal MBA USEK Total
Program 30 crédits 48 crédits 48 crédits
Program length 16 months 14 months 30 months

This international path is the only one of its kind; it offers a Graduate Diploma in Management from HEC Montréal and the possibility of obtaining a Master of Business Administration (M.B.A.) from USEK upon completion of additional credits. Its highly flexible structure allows students to enroll in an international program in Lebanon while remaining in their jobs. The dynamic hybrid approach combines one intensive weekend of courses each month at USEK with distance learning via videoconferences and on line, while maintaining the structure and quality of teaching of HEC Montréal's Graduate Diploma program.

 

Courses

The programs are designed to provide general training in management for people who have completed university studies in management or in another field and who are looking
for additional skills.
You will start the program with three preparatory courses of three credits each.
The 30-credit program consists of 10 three-credit courses. Each course is equivalent to 42 hours, including mid-term and final exams.

 

Courses descriptions

Management
Managerial Economics
Accounting Information: Financial Statements and Accounting Tools
Information Technology
Human Resources Management
Marketing Management
Finance
Management and Leadership Skills
Decision Support Models
Business Strategy
International Management
Management Change
Theories and practices of negotiation

Management

The course explores the economic, political, social and cultural challenges that pertain to any organization, thus introducing participants to the world of the manager. It covers the basic functions of management, namely strategic planning, organizing and structuring, leading and controlling. In the process, students will be exposed to the challenges of international and intercultural management, innovation, management of creative enterprises and knowledge management. The course reviews different aspects of existing organizations, such as marketing, finance, accounting and human resources. New issues introduced include sustainable development, corporate social responsibility, corporate ethics and governance.

Managerial Economics

Managers must organize, sell under competitive constraints and make profits. The aim of the course is to shed light on these responsibilities by providing students with an analytical grasp of the conduct of individuals and organizations, based on the incentives and the constraints present in the market place. Topics covered include market demand, product differentiation, costs, size and design of firms, market economics, competition and competitiveness.
Real-world situations will be examined for each topic covered. Students will be asked to examine the situation of particular Lebanese firms with respect to the major themes covered in the course.

Accounting Information: Financial Statements and Accounting Tools

Managers make decisions based on various sources of information, one of which is the accounting system that produces financial information. The end products of this system are financial statements prepared according to a standardized set of rules. The first part of the course is designed to give students a general knowledge of the most important international standards used in financial reporting.
The second part of the course focuses on management accounting. A key role for management accountants is to establish the control systems used to achieve organizational goals and minimize risks. One of the most important of these is budgetary control, a powerful tool that encourages planning, sets milestones, evaluates performance and suggests paths for improvement. The objective of this part of the course is to help students understand the role and functioning of the budget.

Information Technology

The ability to manage and use information in the pursuit of business objectives is an important managerial skill. Developing this skill requires an understanding of information technologies, the competencies and processes used to manage these technologies such as the governance of information systems, and the collection, manipulation and analysis of operational data. The course in Information Systems will focus on three critical technologies: Data Management, Integrated Systems and Business Intelligence. Students will examine the management and use of these technologies, their relationships to one another and the responsibilities of functional managers in their application. Participants will be asked to design the essential elements of an information system to support the implementation of a particular business initiative.

Human Resources Management

The underlying premise of the course is that Human Resources Management (HRM) is a responsibility shared by both HR specialists and the firm's managers. HRM is viewed as a key component of business strategy and as a potential source of competitive advantage. The course highlights the numerous challenges facing today's firms: growing pressures for continuous productivity improvement, better quality goods and services, more flexible production systems and changing employee expectations. These pressures are straining the traditional HRM model and leading to a realignment of HR practices and the restructuring of relationships among the firm's major players (i.e. executives, managers, employees and unions).
The course is designed for managers, as they often do not have access to a human resources department, but must still manage human resources in all activities ranging from planning, recruitment and selection to performance evaluation, compensation and development of competencies.

Marketing Management

Marketing is an applied science built on the foundations of economic, behavioural and management sciences. It is associated with a large number of topics, concepts, theories and examples. The objectives of the course are to demystify the terminology, concepts and theories, to understand and apply marketing management principles, and to develop the analytical and decision skills required in a competitive market place. The course will present this abundant material in a systematic framework so that students will be able to link the different subjects and understand the relationships between marketing research, consumer behaviour, market segmentation, targeting, product positioning, distribution channels and promotion alternatives.

Finance

The course will focus on the problems a financial manager faces. In particular, we will examine how to obtain adequate funds to allow a firm to operate and how to decide on their optimal allocation. To obtain funds, the financial manager must participate in markets for debt and equity securities. Thus, we will discuss how these markets work and how they can be most efficiently used by the firm. In allocating funds, we will learn how to assess the economic benefits of long-lived projects and how to make optimal choices between projects. We will also spend time developing basic financial tools that will assist us in the decision-making process.

Management and Leadership Skills

The course will help students develop skills required to carry out the activities and responsibilities associated with managing and leading people. The word “skills” here refers to abilities appropriate to a particular situation, suited to the person who exercises them and likely to lead to desired outcomes.
The skills that students will learn, practise and develop in this course concern the task of overseeing the work of others. The focus is on the ways a manager can exercise authority and on the different contexts in which it must be exercised; the emphasis is primarily on action and practice. The course addresses the skills required in order to succeed in the following four broad domains: exercising authority, communication skills, political skills and team leadership. Students will be asked to react to concrete situations involving the management of people. Case discussions will be supplemented with practical exercises.

Decision Support Models

The course objective is to present quantitative tools used in practice for decision support, as well as the management situations to which they apply. Using stylized cases, students will learn to recognize several types of decision problems, express them as mathematical models and identify the appropriate techniques to solve them. Special attention is given to prescriptive models, which help identify the best (management) decisions. At the end of the course, students will have gained basic knowledge of the main techniques involved for these decision support models. This will allow them to deal with current problems of decision making with the help of specialized software attached to Microsoft Excel.

Management Change

Contemporary organizations have to deal with rapidly changing environments. The globalization of the economy forces organizations to seriously reconsider the design as well as the deployment of the organization itself. Public as well as private organizations throughout the world are living laboratories of this phenomenon. Confronted with market deregulation, privatization, global competition, adoption of world class practices and rapidly changing technologies, institutions that want to survive in their field must adjust constantly. This adjustment requires that private companies and even States owned companies constantly re-examine the chosen organizational models. More and more often, we are confronted with reorganizations, new partnerships, out-sourcing and all other types of organizational transformation. Moreover, it becomes evident that this redeployment of organizations goes far beyond their simple reconfiguration. It requires that managers of these organizations develop specific competencies concerning the implementation of major changes. These changes often have significant social and political effects, which they must be able to ascertain and handle.

International Management

Students who intend to work in the area of trade and international business development must have some essential points of reference in order to achieve a successful career. This course is intended to provide students with these essential points of reference. As such, its objectives for students are:

  • To understand the international business environment in which firms operate.
  • To evaluate opportunities and challenge of the firms in the global and competitive environment of prominent emerging markets in which domestic and multinational firms currently operate.
  • To analyse national and international policies with regard globalization, trade and growth for firms.
  • To differentiate domestic business strategies to multinational.
  • To understand the important place of consensus in international business.
  • To elaborate in this context a corporate social responsibility policy.

To help students achieve these objectives, concrete cases will be presented for improving the understanding of the fundamental concepts taught in the course.

Theories and Practices of Negotiation

This course is an introduction to negotiation as management tool used by individuals in and between organizations. It aims to focus on learning the main negotiation models. The primary goal of this course is to give you an opportunity to critically evaluate your current strengths and weaknesses in relation to negotiation so that you can develop your personal toolkit of effective negotiation skills, strategies, and approaches. A related aim is to provide you with a broad intellectual understanding of concepts central to the scientific research on negotiation. In concrete terms, students will be required to experience negotiation within various contexts.

Business Strategy

Business firms face constant pressure in a rapidly evolving competitive environment. Succeeding in this context requires an understanding of strategy issues and of the need to reinvest in the firm's strategic position.
Two main objectives are pursued in the course. First, to introduce participants to the fundamentals of strategy, i.e. its formulation and its implementation. Building on these foundations, the second objective is to gain a thorough understanding of strategy execution.
Two approaches will be favoured: case studies to illustrate the foundation of the business strategy, and a simulation to put participants in a position to strategically manage an organization. This simulation allows us to raise issues related to the formulation, implementation and execution of the strategy.

You will continue your path with USEK MBA courses in Management.

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