Customer loyalty programs have never been more popular. People flock to one after another in droves, readily volunteering to share information about themselves in exchange for a reward. During this seminar, you will learn how to utilize loyalty programs and tools to better understand your customers’ behaviour and enhance your retail offering. You will become acquainted with best practices associated with creating a loyalty concept as well as with key trends in this field.
Learn best practices involved in developing a loyalty program.
Understand the sources of ROI of a loyalty program.
Explore current trends in loyalty programs and ponder where they are headed in the future.
Is this for you?
This program is for you if you work in a B2C or B2B environment.
Opportunity to receive updates on the customer loyalty sector through a blog on the subject (with exclusive access to articles and cutting-edge market research).